Snapchat as a Marketing Tool: Does It Still Work in 2023?
Snapchat, initially launched by Stanford graduates in the spring of 2011 under the name of Picaboo, continues to be an effective marketing tool. Businesses that strategically use Snapchat for marketing tap into a user base that will gradually accumulate more…
Why Link Building is the Key to Your SEO Strategy
One of the most important and least understood SEO strategies is link building. Although the term gets bantered around among those in SEO circles, some fail to take its importance seriously. Perhaps because it doesn’t produce rapid results. The process…
Is Your Website Design Hurting Your Law Firm SEO?
A successful lawyer SEO campaign is usually a result of combined effort. Content writers, website designers, developers, and digital marketing experts have to work together to take your website to the top search engine results. If one person in the…
Customer Insight is Making Market Analytics Make Sense
If you’re in advertising or market research you’re familiar with one of the most common and difficult to overcome problems of the trade: figuring out what your customer actually wants. Too often do companies fall into the trap of creating…
Is Long Form Content the future of SEO and the Internet?
Recently a shift in how search works is taking place. Where earlier the eyes were scanning the quality of SEO, they now are looking for content quality. Everyone is chanting about Content being the King. Furthermore, many digital marketing companies…
Post Pandemic Digital Marketing Strategies
Stepping into the post-Covid-19 era, I’m sure you have plans in place to drive more business, right? Did you know that technological capability will be crucial to any business that wants to excel post-Covid-19? Companies that have already embarked on…
Is Copyright Claim Bad For Blogs?
Do you want to increase the authenticity of your website or blogs? If yes, the application of the best Copyright claims can make things easier for your business. You need to identify specific facts that can increase your brand engagement. …
eBay Listing Optimization Tips For A Tighter Grip On Profits
You can’t go wrong as an entrepreneur if you choose eBay as your selling platform due to its vast potential. This platform is home to numerous sellers and millions of users. And yet, you may find that generating your targeted…
Creative Ways to Repurpose Old Content
When creating fresh and unique content, it’s completely normal to feel struck by writer’s block from time to time. And, given that, as a marketer, you probably have a jam-packed schedule (and not enough time to do everything you’ve been…
How the Digital Revolution has changed the way Millennials Make Money
The way Millennials make money has been changing over the course of the last few years. In just a generation, technology has completely revolutionized how we earn, spend and interact with our money. While it's difficult to pinpoint what exactly…