Giving Your Website’s Performance A Boost

When it comes to running a business with a website, there is a lot to take on board, and you have to think about the site and the user experience as much as you do about the products or services that you supply. With the upcoming rollout of the Mobile First Index from Google, Site Speed is becoming increasingly important and can affect your website’s rankings in the organic index. You can test the speed of your website by using the developer tool from Google. Once you have run the test, it will also tell you what you need to look at to increase the speed of the site for both a mobile and a desktop device.

Start As You Mean To Go On

If you are looking at having a new website built for your business, then it is advisable to use the services of a reputable company such as Red-fern Media Ltd web design company based in Manchester. It is essential that a site is responsive to work on all devices and with all browsers, but also it will need to be adaptable for future technologies. Develop your site first and get it functional as well as looking fantastic, and then you can focus on the user experience and enhance your site speed.

How To Improve Your Site Speed

There are many different aspects which can reduce the speed of a website, and one of the first places you should start is the images that you upload to the site. You want to have good quality images, with a good resolution, but keep the size of the files as small as you can so that they can load as quickly as possible.

Leverage Browser Caching

If you set a date for the maximum age of the HTTP Headers for static resources, it allows the browser to, instead of downloading them through the network, get them from previous visits that are stored on the local disk.

Eliminate Render-Blocking

Some resources can cause the loading of the page to be delayed until they have been loaded, slowing down the speed of the site. By eliminating render-blocking JavaScript and optimising the delivery of the CSS files of the site, you can vastly increase the overall loading speed.

Choose A Quality Hosting Company

The servers that your hosting company use can also have a massive impact on the site speed, so it is critical that when choosing a hosting company that you choose one that has excellent quality servers. For more information on server response times, check out various references online.

Minify The JavaScript

When you compact the JavaScript code, it can allow you to save the amount of data transferred as well as the time it takes to load.

Minify The CSS Files

Just as with JavaScript, you can compact the code of the CSS files to reduce the amount of data that is needed to be transferred and reduce the time that it takes for your website to load.

These are some of the key factors which can affect the site speed of your website, and it is something that you should regularly be monitoring. Whether this is something that you do yourself, or you have someone keep an eye on it for you, the site speed is going to become more important over time, so get ahead of the curve and speed up your site today.